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Political Bumper Stickers:
Positive or Negative bumpers stickers on cars driven by
people of similar class in areas where they will vote can play a very
positive reinforcement to your campaign. Example: If someone driving a
car of similar quality, that is in my area where I live, and has a positive
or negative political bumper sticker. It plays a factor both
consciously and subconsciously. Because the driver lends credence to
someone that appears similar to them. In America we place great
importance in what we drive, where we live, and how we think as a group.
Thus the positive or negative influence of the bumper sticker is given
credibility and a mental staying power. Mind set: If that person is
like me, then maybe they are more aware in how one like us should vote on
this candidate, and so forth.
Also noted is the reverse, if someone driving a vehicle that
stands out in the crowd, or in the area where they commonly travel.
Having a candidates bumper sticker may pass on the resentment for the driver
for being socially and economically well above the average or standard of
everyone one else in the area.
Middleclass drivers with
positive or negative bumper stickers driving a vehicle common in that social
area as being considered normal gives positive influence for that candidates
bumpers sticker. The sticker become the average man's bumper sticker,
especially if seen in large numbers of vehicles in same social area. |